---
type: Glossary Term
title: B2B
description: "Business-to-Business — commerce model where products are sold from one business to another, with higher deal values and longer sales cycles than B2C."
resource: "https://www.contextstudios.ai/glossary/b2b-business-to-business"
category: economics
language: en
timestamp: "2026-02-19T12:36:36.549Z"
---

# B2B

Business-to-Business — commerce model where products are sold from one business to another, with higher deal values and longer sales cycles than B2C.

## Business Value

Optimizes b2b to reduce AI operational costs by 30-50% while maintaining output quality and performance.

## Context Studios Perspective

We structure b2b strategies that make AI economically viable for mid-market companies, not just Big Tech budgets.